“Pride (In the Name of Love)” is a song by Irish rock band U2. It is the second track on the band’s 1984 album, The Unforgettable Fire, and was released as its lead single in September 1984. The song was produced by Brian Eno and Daniel Lanois. Written about the American civil rights leader Martin Luther King Jr., “Pride” received mixed critical reviews at the time, but it was a major commercial success for U2 and has since become one of their most popular songs, as well as been re-evaluated positively by many as one of the greatest songs of all time. It appeared on the band’s compilation albums The Best of 1980–1990 and U218 Singles and was reworked and re-recorded for Songs of Surrender (2023).
Three music videos were made. The first was shot in August by director Donald Cammell and features opening and closing shots of the Dublin Docklands area. Two versions of this video exist; black and white and colour (sepia). The band were not satisfied with Cammell’s video, and they agreed to their principal photographer, Anton Corbijn, shooting an alternative. The second video was filmed in a basement near London’s Heathrow Airport, it features U2 standing sternly in front of a wall under poor lighting conditions. The U2 camp was also unimpressed with this video and a third video is produced by compiling footage shot during The Unforgettable Fire recording sessions at Slane Castle. The original (black and white) Cammell video was primarily used in promotion.